“I’m excited to announce that I’m working with the Ryl company to bring you guys something special real soon."
Morgan Wallen has signed on as an investor and brand ambassador with The Ryl Company. Launched in January 2023, Ryl is a Gen-Z and Millennial non-alcoholic beverage company focused on offering wellness focused products in traditionally indulgence forward beverage occasions.
“Wanted to bring y'all a taste of Tennessee... so I’m working on something special for you guys with @therylcompany. Stay tuned…,” he captioned on social media. “Available in stores nationwide: @wegmans @shopritestores @sprouts, select North East @wholefoods and online at drinkryl.com.”
“I’m excited to announce that I’m working with the Ryl company to bring you guys something special real soon. They do iced tea better than anyone else, and man, does this bring me back to my childhood days,” Wallen added in a video. “We have a lot of stuff coming up, and I just want to make sure you follow them on the socials, so stay tuned.”
Their first product line is Ryl Tea, the first iced tea product line to bring together the delicious attributes of iced tea with the health benefits of homemade steeped tea. While details are currently unknown, Wallen has plans to develop new products in the coming months.
“I’ve loved sweet tea since I was a kid,” Wallen said in a press release. “I remember drinking it out of a pitcher on a hot summer day in my Mamaw Boots’ kitchen. A good iced tea brings back very happy memories for me, so when I found Ryl Tea I knew I had something special that I wanted to share.”
Ryl is a zero-sugar iced tea product with no artificial ingredients, filled with their proprietary “polyphenol technology”, all while delivering the traditional great taste of sweetened iced tea that is usually filled with loads of sugar or artificial ingredients.
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“When I’m on tour, I train daily so I can bring everything I have to the stage, so finding Ryl, an iced tea with no sugar and with no artificial ingredients, has been awesome. I can’t wait to do more with them,” Wallen added.
Ryl is also giving two lucky fans the chance to win two VIP tickets to a Wallen concert of their choice by joining the Ryl x Morgan Wallen lip synching challenge. To enter, fans must recreate this video using Wallen's Last Night from his new album, One Thing at a Time, plus tag and follow Ryl and Wallen on social media with the required hashtag. Details here.
Ryl comes in a range of flavours including lemon, peach, raspberry and green tea.
Since announcing its partnership with Wallen, the brand’s Instagram followers jumped from 2,000 to 10,000 in a matter of three hours. Their follower numbers now sits at over 15,000.
Keep up to date with Morgan Wallen on his Facebook page here.